As seen on the... Anyway, this
Steve Potts interview is pretty decent both as a personal story and as a tale of someone who made it work in the bike industry. Remember when WTB was going to be an OEM that rivaled, well, some of the rivals? Grease Guard? I loved that shit. The tires too. Then it all exploded and the shit became literal shit. Potts was able to keep it going. Steve Potts Bicycles sounds like it might be able to keep it up for a while. That's cool.
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