Is Chipotle's Business Model Still 'Less Disgusting Than Taco Bell'?

How's that working out for 'em?  Because, if in reality you're charging a hefty premium for the same level of gross as Taco Bell, that's not a key to success.  Chipotle wants to position itself as a cool place to eat or whatever, but jesus frakking christ, they're fucked after all this discomfort and uncontrollable shitting going on, atmo.  Don't look for a return of the Chipotle cycling team any time soon.  Just as well.